PlusValue and Hong Kong General Chamber of Commerce platform Green360 announce partnership to deliver Si4 and social impact advisory in East Asia.

London, 28th March 2025 – PlusValue, a social impact solutions firm based in London and Milan, is pleased to announce it has entered a partnership with Green360, an ESG assessment platform developed by the Hong Kong General Chamber of Commerce (HKGCC) and the ACI Digital Humanities Research Institute of the Hong Kong Polytechnique University. The collaboration aims at applying PlusValue’s Si4 – The Social Infrastructure Impact Investment Index in East Asia, while also supporting Green360 in expanding its services to include enhanced social impact measurement and advisory.

The partnership reflects a shared interest in strengthening the link between social impact and financial decision-making in the East Asian market. PlusValue will contribute its expertise in innovative social impact solutions dedicated to urban regeneration, asset management and social infrastructures investments, while Green360 will leverage its AI-driven ESG assessment tools to provide businesses with insights into sustainability performance.

Green360 offers an AI-supported ESG auditing system, providing corporates and SMEs with tools to assess and improve sustainability performance. The platform aligns with key international frameworks, including HKEX, GRI, SASB, and TCFD, offering compliance-driven insights and engagement tools for businesses.

PlusValue’s Si4 index, financed by the European Commission, aims to assess the social value of social infrastructure investments in correlation to their financial value. The methodology builds on regulatory frameworks and industry standards, integrating new metrics to produce a structured evaluation of impact and financial performance. Once developed, the index will support the investment and development strategies for public and private investors in the sector.

Filippo Addarii, Co-Founder and CEO at PlusValue, commented: “This partnership represents a pivotal moment for the expansion of PlusValue’s activities in East Asia. The collaboration with Green360 will not only allow us to strengthen our presence in the market, but also to integrate our offer to local partners with an AI-supported cutting-edge solution for ESG assessment. Our goal is to embed social impact in the strategy and investment decisions of leading market players, and we are proud to work with such an innovative partner as we bring our services and products in this geography.”

 Clay Sen, CSO at Green360, commented: “Personally, I am excited to see how this collaboration will empower businesses in Hong Kong and beyond to measure and prioritize social impact alongside environmental and governance performance. 

I envision this partnership as a catalyst for transformative change, enabling businesses to not only meet sustainability goals but also create tangible social value—whether through affordable housing, healthcare, or education. This is about more than just metrics; it’s about fostering a culture of responsibility and inclusivity. 

As a global financial hub, Hong Kong has the potential to lead this movement. I am eager to see how this integration will drive the Just Transition, ensuring that sustainability efforts uplift communities and leave no one behind. This partnership reflects my personal commitment to embedding social impact into the core of business strategies, creating a legacy of resilience and equity for future generations.”

HKGCC chairwoman Agnes Chan noted that the AI powered tool will help speed up the city’s green transition. “AI is emerging as a crucial driver for integrating green and just transitions, digital platforms and data analytics pivotal in accelerating the de-carbonisation of both the economy and the capital markets. 

Many companies are uncertain about where to begin or lack the resources to pursue such initiatives. So Green360 alleviates these concerns by helping them to identify areas for improvement and achieve accreditation without incurring significant costs” she added.

Echoing Addarii, Agnes Chan agreed as a global financial hub, Hong Kong is poised to become a key partner of the European Union: “Our work with PlusValue and the Green360 and Si4 partnership testify to the potential of EU-Hong Kong collaboration”. 

About PlusValue

PlusValue is a social impact firm based in London and Milan specialised in innovative finance tools, strategies and advisory for social infrastructures, innovation districts and urban transformation. Set up in 2015 as spin-off of British social innovation leader Young Foundation, PlusValue has a strong track record in EU-funded research and innovation projects and embedding social innovation in large developments with public and private sector partners. Further information is available at www.plusvalue.org.